In a move set to delight fans of low-tuned devastation and tectonic-plate-shifting volume, Andertons Music Co. has officially announced it is now an authorized dealer for Does It Doom? pedals.
The partnership brings the Chicago-based boutique brand to one of the world’s most iconic independent music retailers, making it easier than ever for UK players to access the “heaviest pedals around.”
From YouTube Authority to Boutique Powerhouse
Does It Doom? began as the brainchild of Steve Reis, a veteran guitarist with over 20 years of experience in the heavy-riff trenches. What started as a niche YouTube channel—now a massive community of over 100,000 “Doom Disciples”—has evolved into a premier boutique pedal brand.
Reis’s mission is simple: to celebrate the art of slow, crushing, speaker-punishing tone. Unlike mass-market alternatives, these pedals are designed by a musician who understands the specific harmonic richness and sustain required for stoner, sludge, and drone.
Engineering the “Wall of Sound”
The Does It Doom? lineup is engineered to emulate the roar of dimed 1970s tube amps and legendary vintage circuits. These aren’t just standard fuzz boxes; they are specialized tools built for low-end authority.
Key Innovations in the Lineup:
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Parallel Circuitry: Flagship pedals like the Elder God, Giza Dva, and Walpurgis Vol. 2 utilize dual paths. By running circuits or amp emulations in parallel, players can blend voices to maintain clarity while delivering massive harmonic depth.
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Built for Bass & Guitar: Designed to handle the extended low-end frequencies of down-tuned instruments without “farting out” or losing definition.
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Authentic Design: Every pedal is crafted to recreate the physical feel of a mountain collapsing in slow motion.
The Range
New Giza Dva – Parallel amp-distortion architecture taken even further. Massive depth, crushing mids, unapologetically heavy.
Bower Power Overdrive – Hand-signed by Jimmy Bower. Raw, nasty, no-frills overdrive built for sludge.
Walpurgis ‘MoR’ Edition – The Iommic overdrive channeling Master of Reality energy.
Sabbathi Fuzz – The HEAVIEST One Knob Fuzz in the World. Thick, sustaining, wizard-voiced doom fuzz.
Baghdad ‘Green’ Edition – The Soldano / Matamp-inspired ancient weapon in its iconic green finish.
Aghartha Drone Distortion – Subterranean, crushing, wall-of-sound distortion inspired by the robed brothers Grimm.
Elder God Battle Doom Fuzz – Mythic, oversized low end with towering gain.
A Perfect Match: Andertons & Does It Doom?
Since 1964, Andertons Music Co. has been a cornerstone of the global gear community. By adding Does It Doom? to their roster, the Guildford-based retailer continues its tradition of supporting boutique builders who push the boundaries of guitar tone.
“Does It Doom pedals aren’t made by a marketing committee,” the brand states. “They’re designed by someone who lives this music.”
UK customers can now test these “Earth-shaking” stompboxes in-store or order online to experience the sustain and roar that has made the brand a cult favorite worldwide.
Explore the full Does It Doom? collection at Andertons Music Co. today.
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