Reverb is reporting that used prices of used Squier Hello Kitty Strats have jumped up in recent years, rising from an average of $275 in 2019 to $700 in 2022. And it looks like prices could head over $1000 in the future!
Hello Kitty Squier Strat
That’s a price growth of 254% in just three years!
This is impressive for a guitar that was once dismissed by many as a joke guitar, or a beginner’s model aimed at girls. Fender originally released the Squier Hello Kitty Stratocaster in 2006. Based on the beginner-focused Affinity Strat, it features an Agathis body, maple neck and one bridge humbucker with a single volume control.
Reverb writes that they believe the YouTuber TheDooo, a guitarist with six million subscribers and often shares clips of himself baiting strangers on the chat site Omegle. Armed with his somewhat innocent-looking pink Hello Kitty axe, he pretends to be a beginner before he eventually unleashes shred guitar licks and leads on unsuspecting watchers.
Some Reverb sellers are now starting to demand price tags of $1,000 or more for this now-discontinued limited edition Squire model.