B.C. Rich

B.C. Rich began with Bernardo Chavez Rico building acoustics in Los Angeles before turning to the shapes it is now inseparable from — the Mockingbird, the Warlock, the Bich. Few companies have committed so completely to a visual identity. The instruments have had a genuine revival as the players who grew up on them started buying again. B.C. Rich appears in our archive on new models and in metal-focused coverage.