GuitarBomb ("we", "us") publishes guitar and gear news, reviews and deals at guitarbomb.com. This policy explains what data we collect when you visit, why, and the choices you have.
Information we collect
Standard analytics data (pages viewed, referring site, rough location, device type) via privacy-respecting analytics. If you subscribe to our newsletter or contact us, we collect the email address and message details you provide.
Cookies
We don't run advertising on GuitarBomb, so we set no advertising, ad-measurement or cross-site tracking cookies. Our analytics are cookieless — they count visits without storing a cookie or building a profile of you. Your dark-mode preference is kept in your browser's own local storage on your device and is never sent to us.
There is one cookie. Our CDN's security firewall may set a single cookie whose name begins bunny_shield_id while it checks that a request is a real visitor rather than an attack. It holds a random value, expires when you close your browser, can't be read by any script on the page, and isn't used to identify you, remember you between visits, or follow you anywhere else. It's there to keep the site up, which is why it doesn't need your consent and why there's no cookie banner to dismiss here.
Clearing your browser storage resets your dark-mode preference; the security cookie clears itself when you close the browser.
Business directory
Our guitar business directory shows a map. When you scroll to it, your browser loads the map images from OpenStreetMap, which — like any website you visit — receives your IP address; it sets no cookies. If you type a town, postcode or ZIP into the "Near" box, that text is sent to postcodes.io (UK) or zippopotam.us (US) to look up where it is. "Use my location" asks your browser's permission first, and your position stays in your browser — it is never sent to us.
If you list a business or send us details about one, we keep your name and email privately, use them only to check that listing, and never publish them. The business details, logo and photos you send may be published once we've checked them. You can ask us to correct or remove a listing at any time.
Affiliate links
Some links on GuitarBomb are affiliate links — if you buy through one, we may earn a small commission at no extra cost to you. This never affects which products we cover or how we review them.
Your choices
You can unsubscribe from the newsletter at any time via the link in every email, and request a copy or deletion of any data we hold on you by contacting us.
Contact
Questions about this policy: contact us.