Meet the Fret12 'String Thing': The Eco-Friendly Mummy Turning Guitar Waste into Art
Turn guitar waste into art! Meet Fret12 String Thing, the world's only upcycling mummy that keeps 1.5M lbs of guitar strings out of landfills.Read More
JAM Pedals Unveils RetroVibe Mk4: The Ultimate All-Analog Uni-Vibe Experience
Experience the ultimate analog throb with the JAM Pedals RetroVibe Mk4. Now featuring tap tempo and speed ramping, this premium Uni-Vibe pedal delivers iconic 60s swirls with modern control.Read More
The British Roar Reimagined: A Deep Dive into the New Orange OR60 Valve Amp Head
Unleash the Orange OR60, a 60W UK-built valve head featuring 6L6 power, a 3-way Bright switch, and footswitchable volume boost. The ultimate single-channel workhorse for elite tone.Read More
PRS Unveils Limited Edition Ed Sheeran "Cosmic Splash" Baritone Hollowbody
PRS SE Ed Sheeran "Cosmic Splash" Baritone. Limited to 1,000 units, this hollowbody features exclusive artwork, piezo electronics, and a signed print.Read More
Warm Audio Unveils the Fluff Drive: Built for the "Riffs, Beards & Gear" Generation
Tighten your tone with the Warm Audio Fluff Drive. This Ryan “Fluff” Bruce signature pedal features a variable noise gate, low boost, and 18V headroom for the ultimate metal overdrive.Read More
DEAL ALERT: Save £130 on the Electro-Harmonix Oceans Abyss – The Ultimate Reverb Workstation
Save £130 on the Electro-Harmonix Oceans Abyss! Grab this dual-engine stereo reverb workstation for just £299. Features 8 FX blocks, MIDI, and 128 presets. Shop now!Read More
EVH Releases Limited Edition Wolfgang Special: The Ultimate "Aged" Striped Shred Machine
Experience iconic tone with the EVH Limited Edition Wolfgang Special Striped Series. Featuring an aged Red/Black/White finish, D-Tuna, and Wolfgang humbuckers.Read More
Harley Benton to Close US Reverb Store: Economic Shifts Force Exit from American Warehouse
Harley Benton is closing its US Reverb store on Jan 31, 2026, citing economic shifts. Grab discounted gear in the "Last Chance" sale before operations move to Germany.Read More
VZtec Releases Free "Fuzz" Plugin: A Digital Twin of Their Renowned Analog Hardware
Download the free VZtec Fuzz plugin, a faithful digital twin of the Argentinian analog hardware. Features Face/Muff modes and Octafuzz for Windows, macOS, and Linux.Read More
ESP LTD Unveils the Joe Duplantier Signature JD-I: A Precision Metal Machine in Silver Sunburst
Unleash crushing Gojira-inspired riffs with the ESP LTD Joe Duplantier Signature JD-I. Featuring a DiMarzio JD Fortitude pickup, roasted maple neck, and Silver Sunburst finish.Read More
EVH Releases Limited Edition "Bumblebee" Striped Series Frankenstein Frankie
Rock the "Bumblebee" look with the EVH Striped Series Frankie in Aged Black/Yellow. Features a Wolfgang humbucker, Floyd Rose, and D-Tuna for legendary performance.Read More
Revv Amplification Unveils the "Dirt Dog": Joey Landreth’s Soulful Drive in a Box
Experience the soulful, amp-like grit of the Revv Dirt Dog. Designed with Joey Landreth, this touch-sensitive overdrive delivers "chewy" breakup and vintage Princeton tones.Read More
Ibanez Revives a Legend: The Iconic Iceman Returns with Two High-Performance Basses
Ibanez revives the legendary Iceman! Explore the new ICB720FM and ICB620 basses featuring Nordstrand and Bartolini pickups, premium hardware, and iconic style.Read More
Bad Cat Unleashes the Hot Cat 50 Mod Shop: A High-Gain Legend Reimagined
Experience the evolution of a legend with the Bad Cat Hot Cat 50 Mod Shop. Featuring 50 watts of EL34 power, dual channels, and four versatile voices.Read More
BOSS Unveils $229 GX-1 and GX-1B: Their Most Affordable Professional Floorboard Modelers Yet?
BOSS GX-1 and GX-1B compact and affordable GX-series modelers with AIRD amp technology, 140+ effects, and USB-C recording. Perfect for guitarists and bassists?Read More
DSM & Humboldt Unveils the Dumblifier: Available Now!
Experience the legendary Dumble tone with the DSM & Humboldt Dumblifier. Featuring pure analog modeling, stereo cabinet simulation, and pro-grade touch response.Read More
PRS Guitars Archon Classic 50W Combo: A Modern Homage to Golden Era Rock Tone
Experience legendary 70s and 80s rock tones with the PRS Archon Classic 50W 1x12" Valve Combo. Featuring a Celestion V-Type speaker and revoiced tube circuitry for premium gain and clarity.Read More
Vox Revives the Golden Era: New VFZ-1 Fuzz and VTB-1 Treble Booster Debut at NAMM 2026
Vox VFZ-1 Fuzz and VTB-1 Treble Booster, launching at NAMM 2026. Experience legendary 1960s British tones with modern Silicon stability, and Silver Can BC108 transistors.Read More
Donner Challenges Industry Giants with HLX-500: The $330 Headless Guitar Revolution
Discover the Donner HLX-500: A $330 ergonomic headless guitar featuring an HSS pickup layout and asymmetrical neck, designed to rival Strandberg and Ibanez.Read More
Deep Tones, Classic Looks: Ibanez Launches the New Artcore AS7328 Baritone
Go low with the Ibanez Artcore AS7328. This stunning 28-inch baritone blends vintage semi-hollow style with thunderous low-end power. Perfect for jazz, rock, and heavy riffs.Read More