Guitar
Fender Unveils Upgraded Player II Modified Series: Hot-Rodded Features
Fender unveils the Player II Modified series, bringing sought-after guitar upgrades like noiseless pickups, satin necks, and Floyd Rose tremolos to the masses.
Editor’s-Pick
Fender Japan Limited Edition Made in Japan Starmaster for 2025
Fender Japan unveils the limited edition Made in Japan Starmaster for 2025. A unique blend of Starcaster and Jazzmaster, available in four stunning finishes. Limited production, order yours now!
Guitar
Fender Mike Campbell “Red Dog” Telecaster in Stories Collection
Fender Stories Collection Mike Campbell Red Dog Telecaster, replicating the Heartbreakers’ iconic guitar. Features include a “Destruct” boost, Bigsby tremolo, and custom pickups.
Deals
Fender Unveils Exclusive Stratocaster Line at Thomann, Featuring American and Mexican-Made Models
Explore the Fender Thomann Exclusive Stratocaster line! Featuring American & Mexican-made models with unique satin finishes, classic tones, and versatile features. Find your perfect Strat today!
Deals
Fender Player II Advanced Guitars UK Exclusive at Andertons
Fender releases UK-exclusive Player II Advanced guitars, metal-focused Strat & Tele models with Seymour Duncan humbuckers, ebony fretboards, and hardtail bridges.
Guitar
Fender and Jameson Whiskey Strike a Chord with “Triple Distilled Collection”
Fender and Jameson team up for St. Patrick’s Day with the “Triple Distilled Collection.” Discover the limited-edition emerald green Telecaster and custom amp.
Guitar
Fender Japan Unveils Stunning Sakura Telecaster, Capturing Cherry Blossom Essence
Fender Japan unveils the stunning Sakura Telecaster, inspired by cherry blossoms. Limited edition, available March 21st. Explore the beauty.
Guitar
Fender’s Credit Rating Downgraded Amid Tariff Concerns, $20M Cost Increase Predicted
Fender’s credit rating downgraded by Moody’s due to tariff concerns, potentially adding $20M in costs. Read how this impacts the guitar giant’s financial outlook.
Acoustic
Fender Launch Budget-Friendly Acoustasonic Standard Series – $599.99
Fender unveils the Acoustasonic Standard Series, its most affordable Acoustasonic guitars yet! Starting at just $599.99, the Standard Telecaster and Jazzmaster offer innovative hybrid acoustic-electric tones and premium features. Available April 2025
Guitar
Fender Launches New $599 Standard Series, Marking a Major Shift for the Iconic Brand
Fender launches a new $599 Standard Series, bringing iconic guitar designs within reach of more players with Indonesian-made instruments.